
Event activation · Community contribution
Acquia / DrupalCon Rotterdam
Less booth. More belief.
A cardboard booth made a $50,000 contribution to Drupal part of the experience.
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Selected work
Brand systems, campaigns, and experiences. Built with talented teams and collaborators, for people with a reason to care.
Technology · Consumer · Sport · Culture
→Event activation · Community contribution
A cardboard booth made a $50,000 contribution to Drupal part of the experience.
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→Digital campaign · Social
An irreverent digital campaign, with social executions built for interaction.
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→Global identity · Digital · Out of home
A visual language carried across the website, campaigns, collateral, and employee apparel.
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→AI · Data art · Live coding
Data Art Wall in London, AI Portrait Wall in Pittsburgh, and live-coded Algoraves in Prague and Portland.
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→Brand strategy · Identity
A brand evolution shaped through community discovery and collaboration.
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→League relaunch · Campaign films
A relaunch campaign for the USFL, including teaser films.
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→Immersive digital experience · Virtual event
An immersive virtual awards gala and Hall of Fame set inside a digital recreation of Washington National Cathedral.
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→Brand strategy · Identity · Global rollout
A refreshed identity extended through illustration, apparel, go-to-market materials, and digital experiences.
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→Virtual conference · Creative & production direction
Creative and production direction for an online conference combining mainstage programming, entertainment and real-time participation.
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→Activation · Creative participation
An interactive brick-building experience that invited attendees to take part.
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→Event activation · Community participation
A fantasy-inspired DrupalCon experience with castle architecture, themed apparel and interactive moments for the Drupal community.
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→Brand development · Home care
Brand development for Pria, a home care companion created with Stanley Black & Decker’s Innovation Team.
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→Outdoor brand identity
An outdoor brand identity expressed through event signage and merchandise.
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→Content platform · Launch
A video destination for digital experience, introduced from the stage at Acquia Engage.
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→Pre-roll video campaign
A series of pre-roll videos showcasing the resilience of the Lenovo ThinkPad.
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→Film · Social · Digital · Out of home
A campaign for senior insurance plans, expressed through film, social, digital, outdoor, and print.
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→Product launch · Website · Content
A Wi-Fi 6 product launch brought to life through an interactive website, photography, and video.
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→Brand anthem film
An anthem film directed by Dante Ariola, with narration by Allison Janney.
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→Print · Ambient ideas
Tourism campaigns and ambient ideas, including work for the NC Zoo and NC Wine Council.
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→Print campaign
A print campaign for Tiffin Motorhomes. Graphis Advertising Annual 2015, Platinum.
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→TV · Interactive print
A campaign about funeral preplanning, extended from television into interactive newspaper advertising.
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→Radio · Copywriting
Copywriting for Fitzgerald & Co’s Long Story Short radio campaign.
Explore the project→Explore the ideas, imagery, and execution behind each project.
The thinking behind the work
Explore the conversations and beliefs that connect these projects.
Start a conversation
A conference. A podcast. A bigger question about where your brand goes next.
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