VP of Marketing | Brand Builder

Calix Connexions

 

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Calix Connexions / Virtual conference

The whole room.
Online.

A virtual conference that brought the mainstage, entertainment, and audience participation together.

My contribution
Creative direction & production direction
Scope
Virtual conference · Creative & production direction
01Calix Connexions0:58
Open on Vimeo

A complete online experience

Bring the whole room online.

Calix’s marquee gathering moved from Las Vegas to a virtual environment, bringing together Seth Godin, Brad Paisley, and rural broadband providers. Mainstage programming sat alongside lounges, entertainment, and participant challenges.

As creative director and production director, I managed a team of more than 50 people and helped bring six hours of mainstage content to life.

Blue case-study graphic describing 82 videos over two weeks and the Calix Connexions platform
A complete virtual programProgram & platform
Calix Connexions online event homepage with The time is NOW branding and a featured speaker
The time is nowEvent platform
Calix Connexions platform showing open lounges and a Brad Paisley performance listing
Room for conversationLounges & entertainment
Connexions Challenges platform screen with points, competition, and prize prompts
A reason to participateParticipant challenges

Behind the program

Directing the experience, wherever people are.

Remote production connected speakers and production teams. The event platform brought on-demand video, live programming, and real-time breakout streams into the same experience.

A production monitor displaying a remote speaker and video-call participants
Directing from a distanceRemote production
A presenter in front of a green screen, viewed through the remote production interface
Preparing the mainstageProduction direction

Next project / 10 of 22

All work

Acquia × Lego / Activation · Creative participation

Make people
part of the idea.

An attendee exploring Acquia’s brick-building experience on a tablet

Artwork

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Start a conversation

Let’s give people
something to
care about.

A conference. A podcast. A bigger question about where your brand goes next.

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